Trip.com Group Builds a Bigger Travel Business Around Concerts
The concert might be the reason to travel, but Trip.com Group wants to make sure it's not the only thing fans spend money on. Tickets and hotel rooms are just the opening act.
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Choice Paid $24 Million to Walk Away From Buying Spain’s Sercotel
Choice earns a cut of its franchisees’ room sales. Buying Sercotel would have left it owing rent even when bookings slowed.
What the FTC Wants to Know About How Airlines Set Fares
Airline pricing has come under more scrutiny in recent years after Delta disclosed it was using AI to price some fares and a lawsuit was filed against JetBlue, alleging that the company uses personal data to price airfares. The airline industry has said it uses no personal data to determine pricing.
Why Scaling AI Agents Is Harder Than Building Them
Scaling AI agents is less about the model than the systems, talent, and infrastructure around it. As travel companies move from pilots into production, they must decide which capabilities differentiate the business and which are better handled by a specialist.
The Unproven Economics of the Weekend Cruise
Cruise lines are putting some of their biggest ships on shorter trips, but the financial evidence that those voyages generate better returns remains thin.
Thailand’s 2032 Tourism Plan Chases Spending, Not Arrivals
Thailand’s $118 billion goal targets spending rather than arrivals, which have stalled at about 33 million. Rising prices will surely lift revenue regardless, but higher rates aren’t the same as higher value, and the plan has no budget yet for the terminals, marinas and guides needed to attract bigger spenders.
Air India CEO Wants More Widebodies as International Ambitions Grow
Air India CEO Tewolde Gebremariam thinks the carrier has been "punching below its weight." He is now planning for the airline he wants it to become, not the one it is today.
Regional Visitors Keep Oman’s Arrivals Steady but Can’t Fill Its Hotels
Oman’s arrivals have held up this year, but its hotels lost more than a tenth of their guests and revenue as Europeans stayed away. Regional travelers are still arriving but make shorter visits at lower rates.
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‘Overlooked only by trees’: a calming autumn cabin stay in north Norfolk
With its secluded orchard location, private sauna and hot tub, this off-grid cabin is the perfect place to kickback, with beaches and pubs just a short stroll away As we walked through the orchard to our cabin at dusk, shadowy figures emerged from the mist. We stood stock-still and held our breath. Most of them saw us and fled, but one held its ground, unwilling to relinquish its stolen goods. Muntjac have clearly developed quite a taste for windfall apples. My boyfriend and I left the little deer to dinner and walked on to the quince orchard, where our cabin waited in the far corner. This is
Booking.com Bets It Can Close the Trips That ChatGPT and Gemini Start
AI may own the start of the trip, but Booking.com is betting trust and payments decide who gets the booking. Its experience with superapps, where daily use never became travel spending, suggests generative chatbots may face the same problem.
Travel’s Next Dollar: Capital Moves November 2026
Capital Moves, organized by month and updated daily, tracks every notable capital allocation announcement across global travel, providing a running tally of where travel's next dollar is going.
JetBlue Raises Bag Fees for the Second Time This Year
JetBlue’s second bag fee increase this year tests how much more travelers will absorb.
Why Airbnb Is Spending Big on LA Elections
Airbnb’s LA election spending is framed around the 2028 Olympics. A bigger bet could be on the rules after the Games.
AirAsia Sets March 2027 Target for Bahrain Hub After War Delays
AirAsia now has a date for Bahrain but less need for it. A Pegasus deal routing Europe traffic through Istanbul undercuts the case for a Gulf hub.
How Tourism Ireland Is Navigating a More Uncertain Travel Market: Watch Video
At the Skift Transatlantic Summit, Tourism Ireland Chief Executive Alice Mansergh explained how the island of Ireland is navigating current headwinds by investing in connectivity marketing, market diversification, AI-driven discovery, and the authentic local experiences that can keep the country high on travelers’ wish lists.
Delta CEO Ed Bastian Slams ‘Short-Sighted’ Heathrow Shake-Up
Virgin Atlantic's anger over Heathrow's terminal shake-up now has heavyweight backing from Atlanta. With Ed Bastian joining the fight, the airport faces mounting pressure to rethink its plans.
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How Travel Credit Cards Are Becoming Full-Trip Companions: Watch Video
Travel credit cards are moving well beyond points and booking. At Skift Global Forum, Capital One Travel’s Sarah Moore said the opportunity lies in remaining useful throughout the trip by combining context, experiences, technology, and trust to build deeper relationships with travelers.
Why We’ve Been Looking at the Hotel Brands vs. OTAs War All Wrong
The hotel industry’s distribution war has an overlooked third party: the owner. New questions about AI, loyalty and customer acquisition could make that imbalance even more consequential.
Gulf Hotels’ Peak Season Stalls as Travelers Wait Out the U.S. Midterms
Bookings for the Gulf’s peak quarter are on hold until after the U.S. vote. With airlines still staying away, some operators don’t expect a real recovery until late 2027.
A perfect weekend in the Darent valley, Kent: a ‘demi-paradise’ of art, lavender fields and great pubs
Just an hour from London, this idyllic area, beloved by painters and poets, is brimming with history, beautiful walks and fab places to eat and drink In the 1820s, a young painter left London to live in Shoreham in the west of Kent. In his waterside cottage, Samuel Palmer – remembered now as a key figure of British Romanticism – depicted moonlit cornfields, apple trees bowed under fruit and hills swollen with light. He dubbed the area his Valley of Vision. Two centuries on, Palmer’s own vision of Shoreham – and the surrounding Darent Valley – as a demi-paradise isn’t too far from the canvas. I